You’re allowed to want more.
For people ready to change direction. From first doubt to first real step.
Ways to move forward.
1:1 Coaching
Career change, new role, new direction. Get clear and get moving.
Coaching for companies
Leaders and teams going through change, coached to perform.
Curated list of best design jobs
Vetted freelance design gigs, delivered daily. Remote, hybrid, global.
Career Redesign Kit
Workbook, videos and questions for designers changing careers. Coming soon.
Own your next move.
Coaching that goes beyond talking. We set the direction, test it in real life and keep the pace.
Clarity first
Stop circling. Name what you want and what is in the way.
Small bets, fast
Test your next move with real experiments, not endless planning.
Structure that holds
Sessions, tools and accountability that keep you moving between calls.
Freedom to choose
Your life, your call. I bring the questions. You own the decisions.
Choose your door.
For individuals
Changing careers, stepping into leadership or starting your own thing? Start with a free 20-minute call.
Book a callFor companies
Coaching for leaders and teams in change. Built for growth, not for a wellbeing checkbox.
Talk to me10+ years designing products.
Now designing career moves.

Ilona Dzen
ICF-accredited coach · Founder, Nowadays People
Product designer in startups and enterprise. Design team lead and hiring manager. Co-founder of Pasikalbėk. ICF-accredited coach since 2026.
I’m redesigning my own life too, and I share it openly.
LinkedIn ↗ More about me